Hulu exceeds 20 million subscribers; offline viewing coming soon

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Hulu, the U.S. streaming service, has announced that it now has over 20 million subscribers, up from the 17 million back in January.

Hulu isn't yet offering key details like which shows will be made available for offline viewing, or when the feature will launch beyond the "2018-2019 Upfront season". The approach it takes will be slightly different though.

For Netflix, losing DreamWorks to Hulu marks another blow to the service's animation and kids programming after previous year Disney announced that it was pulling its films from the service beginning in 2019 so it can add them to its upcoming Disney-branded streaming service. So while you'll be able to watch offline, you can also expect to see more targeted advertising.

YouTube also said earlier this week that it would begin selling ads in its live TV service, like Hulu using some of the two minutes of commercial time per hour provided to TV distributors.

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Hulu also struck a deal with DreamWorks Animation.

Hulu is joining the ranks of streaming video services that will let you download shows and movies to watch offline when you're on a plane or anywhere else your mobile device can't get a connection. Indeed, in coming years, Hulu will add Shrek, Shrek 2, Shark Tale, and others. Hulu is also going to work with DreamWorks Animation Television to create original kids and family series which will be exclusively streamed on its service. In the future, Hulu will be the exclusive streaming home for upcoming films like How to Train Your Dragon: The Hidden World, The Boss Baby 2 and Trolls 2.

Hulu also announced several renewals and new series. The news of its subscriber growth is being delivered alongside a series of pitches to advertisers at the company's Upfronts presentation in NY this morning, where it's also touting its upcoming original series and detailing its new ad products.

Hulu's The Handmaid's Tale will return for a third season, and Hulu will be the exclusive SVOD home for ABC's drama, The Good Doctor.

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